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VP Sales & Marketing
San Antonio, TX
$130,000.00 - $150,000.00
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VP Sales & Marketing
needed for company operations based in San Antonio, Texas.
Directs and oversee Sales & Marketing objectives and initiatives. This primarily involves developing and implementing strategies to strengthen the communication and the “product to market” efforts. Familiar with a variety of the field's concepts, practices, and procedures. Relies on extensive experience and judgment to plan and accomplish goals. Performs a variety of tasks. Leads and directs the work of the Sales & Marketing team.
Essential Duties and Responsibilities
Design and implement comprehensive Sales & Marketing strategies to create awareness of the company’s business activities and its brand(s).
Provide guidance and feedback to Sales & Marketing professionals.
Produce ideas for promotional events or activities and organize them efficiently.
Oversees the Planning and execution of campaigns for corporate promotion, launching of new product lines etc.
Maintains close relationships and collaboration with the Commercial and Product Development teams in Mexico.
Monitor progress of sales by region, product lines and key customers and submit performance reports
Lead the production of valuable content for the company’s online presence, editorial design and organizing the company’s publications.
Analyses general market research data to keep abreast of trends and competitor’s sales and marketing movements.
Lead the preparation and deployment of trade show exhibits/activities and meeting events.
Become the organization’s agent towards external parties such as media, PR as well as stakeholders and potential clients.
Responsible to identify all Sales & Marketing tools and resources for all channels of distribution – Dealer, Commercial, Contractor, and Individual
Oversees the creation and maintenance of merchandising resources for all products, including catalog and displays.
Responsible for compliance and consistency with regulatory requirements.
Responsible for development of Sales & Marketing budgets, quantifying the cost effectiveness of marketing programs.
Proven experience as top Sales & Marketing executive.
Excellent leadership and organizing skills.
Analytical, innovative and creative thinking.
Superior communication and interpersonal skills.
Up to speed with current and online sales / digital marketing techniques, and best practices.
Experience in the tile, floor coverings, building materials, home furnishings, home fashion-related industries, or other construction preferred.
BS/BA in business administration, marketing and communications or relevant field required.
Flexibility to travel approximately 20% of the time.
Fluent in English and Spanish preferred
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